How To Create A Resource Box For Your Article
What is an article resource box? For those who may be some what new to the field of internet business and article marketing the resource box is the small biography about the author of the article with a hyperlink to his website. Most articles have this at the end of the article.
Resource boxes are not a new concept created just for the internet. Magazine articles have used them for many years. Newspapers have used them also, except maybe for staff authors. What the internet has done is add the hyperlink to the resource box.
You can think of it as a bartering exchange. The publisher benefits from the content being provided by the author, which makes his website more informative and useful to visitors. The author benefits from the increased exposure that links back to his website.
So what makes for a good resource box in an article?
The goal is to not be too overwhelming for the publisher. Yet it has to be effective in drawing the reader to click on the hyperlink and visit your website. A third but equally important requirement is to consider how the search engines view your resource box.
1 – From a publisher’s perspective:
I have a website which I use to publish articles from other authors. I don’t just automatically approve all articles but read them to decide if appropriate. I’ve learned that one of the first things I do before even reading the article is to check out the resource box for some obvious issues:
* Is the author’s name included? This indicates ownership and commitment.
* Are there too many hyperlinks? For me, one or two links are desired. Depending on the links maybe three is appropriate. If it appears the author is simply greedy and looking for exposure to multiple sites I don’t even bother with reading the article.
* Does the author say something about himself or about their website or what they do? One or two sentences are usually appropriate here.
* Follow the hyperlinks and check out the website(s). Is the site completed? Is it useful and appropriate? The kind of site I would be willing to link to?
These are the resource box attributes I look for before even reading the article. Again this is my option, but from what I’ve read other publishers look for similar requirements.
2 – From a visitor or users perspective:
For the reader or potential customer you have only a few sentences to draw them to click on your website. As mentioned previously, some basic information usually fulfills this requirement.
The real work for invoking the user’s click on your link is with the article body itself. If the article content is found to be useful and interesting to the reader, they are more likely to click on your link. Under these conditions your resource box simply needs to give them a little guidance to get them there.
3 – From the search engines perspective:
From the search engine perspective keywords are everything. It is beyond the scope of this article to detail exactly how keywords are determined. Check out any popular forum (Google for one) on search engine optimization and you’ll find plenty of topics about keywords.
Many experts now recommend including the keywords in the anchor text portion of the hyperlink. The “anchor text” is the portion of the link which is visible to the user. When the user clicks on the anchor text, the hyperlink directs him to the website address which is the second part of the hyperlink.
The primary obstacle with using your keywords as the anchor text is that it requires some html elements to be included when submitting your article to be published. Many automated web publishing systems automatically strip out any html elements it finds, which then eliminates your link.
To get around this obstacle authors are submitting two links as part of the resource box. One is with the html formatting to properly display their keywords as the anchor text portion of the link and another link with the plain text version of their website address. This method at least provides a basic link to their site if the html formatted link is removed.
Craig Ritsema
http://www.articlesbase.com/communication-articles/how-to-create-a-resource-box-for-your-article-50382.html
how to create article in Wikipedia?
I kindly ask your help in answering few questions regarding how to create and publish article in Wikipedia:
1. how to create article, is there any kind of templates to create its content structure or something (I have account in wikipedia)? I have noticed that some of published articles maintain pictures or some sort of structure (not just simple text adding), pls look at:
2. in addition, how to manage that article will be easy searchable by other users? My article is about “enterprise content management” and i would like that it could be searchable within several options, for example typing “enterprise content management,” or “human resource management”, or “contract management”, etc. Is it possible with Wikipedia?
3. concerning security, can we restrict access to edit published info by other users?
Thank you very much for your help
I suggest you start at the "your first article" help page at http://en.wikipedia.org/wiki/Wikipedia:Your_first_article which explains what you should know before creating your first Wikipedia article.
There are no general article templates as such, but some individual WikiProjects do suggest a structure. Look at the manual of style at http://en.wikipedia.org/wiki/WP:MOS or see if there is a WikiProject on the topic you want to write about with more specific guidelines. There’s a list of them at http://en.wikipedia.org/wiki/Wikipedia:WikiProject
To add an image, you upload it at http://en.wikipedia.org/wiki/Special:Upload or go to http://commons.wikimedia.org/wiki/ Special:Upload to upload freely licensed images that can then be used on all Wikimedia projects. You add the image to the article by typing [[Image:Name.jpg|thumb|Caption]]. See the tutorial at http://en.wikipedia.org/wiki/Wikipedia:Picture_tutorial for more help.
The search index updates automatically, though not always immediately, so your article will be searchable. The best way to make sure people can find it is to link to it from other articles. You can also add redirects from alternative titles. See http://en.wikipedia.org/wiki/Help:Redirect for help.
Make sure you search for existing articles on a topic before starting a new page. There are already articles on the topic you mentioned. See http://en.wikipedia.org/wiki/Enterprise_content_management and http://en.wikipedia.org/wiki/Human_resource_management .
You can’t restrict the editing of other people at Wikipedia, except temporarily in cases of severe vandalism.
References :
Wikipedia
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Different article directories will have different terms for this, some call it the Resource Box, some call it the Author Bio etc. Basically a Resource Box is an area usually located below the article designed to let the readers know a little bit more about the author.
However, instead of talking about yourself, you should take it as an opportunity for you to create a compelling call to action for the visitor to visit your website.
And the percentage of the readers who click on the links in the resource box is measured by Clickthrough Rate or CTR. So lets say one of your article has been viewed 100 times, and there were 2 readers who clicked on the link in the resource box, that means the CTR is 2%.
So obviously, you would want the CTR to be as high as possible. A good CTR can be as high as 30% to 40%! Which means out of 100 visitors, 30 to 40 of them would actually go to your website.
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